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"All valuable creative ideas are logical in hindsight. However, initially they are usually invisible to logic. Lateral Thinking™ gives you the power to see"      "You can analyse the past but you have to design the future."       "Thinking is a skill that can be taught. Unless we teach thinking we waste over fifty per cent of the talent available in society."       “The quality of our thinking will determine the quality of our future” " Like the front left wheel of a car, our traditional thinking is excellent - but inadequate."       "Thinking is far too often concerned with the judgement of "what is" rather than the design of "what can be."        "Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven."       "Some people drift along like a cork on a river, feeling that they cannot do anything except drift, moment to moment. This is an attitude of mind. Everyone can be constructive even in tiny ways."       "Humour is by far the most significant activity of the human brain."       "If you never change your mind, why have one?"      "Perception is real even when it is not reality"       "You can analyse the past but you have to design the future"       "The quality of our future will depend directly on the quality of our thinking"        "If you do not design your own future, someone else will do it for you"       "In winning an argument you gain nothing, in losing you gain another point of view"       "A good idea never excludes a better one" "Intelligence is like the horse-power of a car - thinking is the skill with which the car is driven"       "You do not use the reverse gear all the time but when you need it you really do. It's the same with creativity"       "If you learn the successes of the past you risk being trapped by them"      "Possibility is to progress as hunger is to cooking"      "Everyone behaves logically within a personal bubble of perception, values and experience"      "Arrogance is the real system sin because it cuts the system off from reaction and reality"      "With a provocation there may not be a reason for saying something until after it is said"      ""I think therefore I am" I do, therefore I matter"

A course to solve problems that we cannot otherwise solve, create a more innovative organisation, fully utilise our most valuable asset - the minds of our employees

 

What do businesses need today? A new way of thinking that opens a door they didn’t even know existed. A way of thinking that seeks a solution to an intractable problem through unorthodox methods or elements that would normally be ignored by logical thinking. They need Lateral Thinking™.

Dr. Edward de Bono divides thinking into two methods. He calls one “vertical thinking”, which uses the processes of logic – the traditional, historical method. He calls the other “lateral Thinking”, which involves disrupting an apparent thinking sequence and arriving at the solution from another angle.

Developing breakthrough ideas does not have to be the result of luck or a shotgun effort. Dr. de Bono’s proven Lateral Thinking™ methods provide a deliberate, systematic process that will result in innovative thinking.

Creative thinking is not a talent; it is a skill that can be learned. It empowers people by adding strength to their natural abilities, which improves creativity and innovation, which leads to increased productivity and profit. Today, better quality and better service are essential, but they are not the only engines that will drive lasting, global success.

Lateral Thinking Techniques

Alternatives: how to use concepts as a breeding ground for new ideas. Sometimes we do not look beyond he obvious alternatives.

Focus: When and how to change the focus of your thinking. You will learn the discipline of defining your focus and sticking to it.

Challenge: breaking free from the limits of traditional thinking. With challenges, we act as though the present way of doing things is not necessarily the best.

Random Entry: using unconnected input to open new lines of thinking.

Provocation and Movement: generating provocative statements and using them to build new ideas.

Harvesting: capturing your creative output. At the end of a creative-thinking session, we normally only take note of the specific ideas that seem practical and have obvious value.

Treatment of Ideas: how to develop ideas and shape them to fit an organisation or situation.

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  • - Final official European Commission Manifesto for the 2009 European Year of Creativity and Innovation ...more
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